Amazon PPC Agency · US, UK & EU

Amazon PPC Agency for Profitable, Scalable Growth

We manage your Amazon advertising, catalog and click-through rate as one system, so every dollar of ad spend works harder. Sponsored Products, Sponsored Brands and Sponsored Display, optimized daily against your target ACoS and TACoS.

Daily bid & search-term managementWeekly performance reportsDedicated brand manager
Amazon Ads · Sponsored Products · 1 Sep – 15 Oct 2026
Real Amazon Ads dashboard: £31,478 sales at 19.96% ACoS
Seller Central · Sales snapshot
Seller Central sales snapshot: £123,830 ordered product sales
Real account data · Supplement brand · Amazon UK
The Problem

Why Amazon Ads Stop Being Profitable

Most sellers do not have an advertising problem. They have three connected problems that bid changes alone cannot fix.

01 · Wasted ad spend

Spend on search terms that never convert

Broad and auto campaigns quietly pay for irrelevant clicks. Without weekly search-term harvesting and negative keywords, ACoS creeps up every month.

02 · Low click-through rate

Ads shown, but shoppers scroll past

A weak main image, title or price makes every impression more expensive. Higher CTR lowers your cost per click and lifts organic rank.

03 · Catalog issues

Listings that leak sales

Suppressed ASINs, split variations, missing backend keywords and compliance flags stop good campaigns from converting.

Results

Amazon PPC Results From Real Accounts

Two recent examples from supplement brands on Amazon UK. Brand names are kept private.

Supplements · Amazon UK

Scaling sales at under 20% ACoS

Campaign restructure, weekly search-term harvesting and bids tied to margin, from 1 September to 15 October 2026.

£123.8Ktotal sales in 6 weeks
19.96%ACoS on £31.5K ad sales
~5.1%TACoS: ads drove only a quarter of sales
5.0xROAS · 935 orders from 4,084 clicks
Amazon Ads console: £6,282 spend → £31,478 sales, 19.96% ACoS, 935 ordersAmazon Ads console: £6,282 spend → £31,478 sales, 19.96% ACoS, 935 orders
Seller Central: £123,830 ordered product sales over the same periodSeller Central: £123,830 ordered product sales over the same period
Supplements · Amazon UK

CTR optimization: new main image + title keywords

We redesigned the main image and moved the highest-volume keywords to the front of the title. Results compared over a 30-day window.

1.48%0.60%
click-through rate (2.5x)
24.1%29.3%
ACoS
£3,971£1,613
ad sales
2.5xmore ad sales
Before: 0.60% CTR · 29.33% ACoS · £1,613 salesBefore: 0.60% CTR · 29.33% ACoS · £1,613 sales
After new main image + title keywords: 1.48% CTR · 24.06% ACoS · £3,971 salesAfter new main image + title keywords: 1.48% CTR · 24.06% ACoS · £3,971 sales

Figures from Amazon Ads and Seller Central reports. Results depend on product, category and margins.

Our Services

Amazon PPC Management, Catalog Management & CTR Optimization

Three services built to work together: traffic, conversion and catalog health, managed by one team.

Amazon PPC Management

Full management of Sponsored Products, Sponsored Brands and Sponsored Display campaigns.

  • Campaign structure & keyword research
  • Daily bid, budget & placement optimization
  • Search-term harvesting & negatives
  • Dayparting & ACoS/TACoS targets

Amazon Catalog Management

Clean, compliant, keyword-rich listings that convert the traffic your ads buy.

  • Listing creation & flat-file uploads
  • Variation (parent/child) setup & merging
  • Suppressed listing & error fixes
  • Account health & compliance documents

Amazon CTR Optimization

More clicks from the same impressions, so your ads cost less and rank faster.

  • Main image audits & A/B tests
  • Title & price-point testing
  • Coupons, deals & badges strategy
  • Search query performance analysis

Listing SEO & A+ Content

Keyword-researched titles, bullets, backend search terms and A+ Content written for shoppers and the A9/A10 algorithm.

Product Launch Strategy

Launch campaigns, Vine and pricing plans that build reviews, ranking and sales velocity for new ASINs.

Profit & Pricing Analysis

Margin, fee and break-even ACoS analysis per SKU, plus structured price tests to find your profit sweet spot.

How We Work

Our Amazon PPC Management Process

A clear, repeatable process, so you always know what is being done in your account and why.

1
Free account audit

We review campaigns, search terms, listings and CTR to find wasted spend and quick wins.

2
Strategy & targets

ACoS and TACoS targets per product, based on your margins and goals.

3
Restructure & launch

Clean campaign structure by match type, product tier and intent.

4
Daily optimization

Bids, budgets, negatives and search-term harvesting, every week.

5
Weekly reporting

Plain-English reports: what changed, why, and what comes next.

Transparent Reporting

The Amazon Metrics We Track Every Week

Every report shows week-over-week change, so you see exactly how your advertising affects total sales and profit.

Total salesACoSad cost of salesTACoStotal ACoSROASCTRclick-through rateCVRconversion rateCPCOrganic rankInventory risk
Why Choose Us

Hands-On Amazon Brand Management, Not Just Bid Software

Software adjusts bids. We manage the whole account behind them: advertising, listings, pricing, inventory and compliance, with one point of contact who knows your brand.

Profit-first decisions

Targets come from your real margins and fees, not vanity ACoS numbers.

Category experience

Supplements, grocery & gourmet food, sports & outdoors, toys and books.

Compliance know-how

INFORM Act, regulatory documents, certificates and Pan-European FBA eligibility.

Clear communication

Weekly and monthly reports, plus quick answers on Slack or email.

FAQ

Amazon PPC Agency: Frequently Asked Questions

What does an Amazon PPC agency do?

An Amazon PPC agency plans, launches and manages your Amazon advertising (Sponsored Products, Sponsored Brands and Sponsored Display). That includes keyword research, campaign structure, daily bid and budget management, search-term harvesting, negative keywords and reporting, all aimed at profitable sales growth against your target ACoS or TACoS.

How much does Amazon PPC management cost?

Pricing depends on your monthly ad spend, number of marketplaces and the size of your catalog. We start with a free account audit, then send a fixed monthly quote so you know exactly what you pay before we begin.

What is a good ACoS on Amazon?

There is no single good ACoS. Your break-even ACoS equals your profit margin before advertising, so a product with a 35% margin breaks even at 35% ACoS. We set targets per product based on margin and goal: launch, ranking or profit.

How long does it take to see results?

Most accounts see quick wins in the first 2 to 4 weeks as wasted spend and non-converting search terms are cut. Structural improvements to campaigns, listings and CTR usually show their full effect within 60 to 90 days.

Do you manage Amazon US, UK and EU marketplaces?

Yes. We work across Amazon US, UK and European marketplaces such as Germany, including Pan-European FBA and marketplace-specific keyword research.

Do you need my Seller Central password?

No. You add us as a user in Seller Central and Amazon Ads with the permissions we need. You never share your main login, and you can remove access at any time.

Get a Free Amazon PPC Audit

Find out where your ad spend is leaking. We review your campaigns, search terms, listings and CTR, then send you a clear list of fixes. Free, with no obligation.